The Community Leadership Summit
(http://www.communityleadershipsummit.com) is the leading community
management and leadership event. A significant focus of the event is to
create a place where new and seasoned community leaders can share and
learn from each other and thus grow the art, science, and profession of
community leadership and management.
Perhaps we should describe briefly the differences between leading and managing?
While the main Community Leadership Summit takes place each year, we
also encourage locally organized events known as CLSx. These events are
designed to take the core format and spirit of the main event and
provide a framework to organize smaller local events.
Please consider not using the “x”. Perhaps CLS-local or CLSu, or CLS-yourcity… etc
This document provides these requirements for an event to meet the
CLSx criteria. If you have questions about this document, please share
it on http://www.communityleadershipforum.com/
How to use This License
This license is designed to be simple. It provides a set of
requirements for an event to be called a CLSx event. It also includes
This license is not meant to be an exhaustive contract nor a constitution, nor a revenue stream for lawyers. It defines the mininmum requirements to name an event CLS-yourcity. In the absence of legalese or in case of ambiguity, please reach out to the CLS founder for guidance. Communities (including e CLS community) are built upon trust and goodwill. Let’s always start with that.
The venue, location, and date of the event.How many days the event will be.A summary of the event, how it will work, and what content you will have.Confirmation that you have read this license in full and agree to abide the terms herein.
Consider using docusign, or something similar to get people to sign,
Jono Bacon will review this and likely follow up with further
questions. If it is felt you meet the criteria outlined here, Jono will
formally offer you a CLSx license. Please don't hesitate to email Jono
with any questions at firstname.lastname@example.org.
If you do not have an explicit and signed license, then your event is unauthorized.
You cannot call an event CLSx unless you have been formally offered a
CLSx License by Jono Bacon. This will be sent in the form of a document
Consider using a service like docusign.
All organizational, logistical, equipment, and other responsibilities fall to the CLSx event organizer.No sponsorship or financial support is provided for CLSx events.No organizational support is formally provided (although we will try to help and provide guidance where time permits).Equipment, merchandise, and other materials are not currently provided at this time.The organizer of the CLSx event is responsible for any damages that
may result from organizing the event. The Community Leadership Summit
and it's organizers will not be held liable.
Will you provide a “howto” or some templates? Might be useful.
The event must provide free admission.
Or, the event must operate purely as cost-recovery. Share the actual expenses with the attendees in a transparent manner. This will eliminate the need for sponsorship.
The event must be accessible and open to all.
What about intentional communities? Any provision for that?
What we recommend: we recommend you organize a one
or two day event that is immediately before another conference. This
will mean a lot of the attendees will already be flying to the other
If the event is locally focused, this is an artificial constraint. e.g. CLS-yvr is an event by and for community organizers in the Vancouver BC vicinity. No flights are necessary or expected. Consider removing the co-location or co-timing clause, or softening it.
The event must include an unconference schedule. Other scheduled
content is welcome in whatever way the organizers see fit (e.g.
plenaries, tutorials, or presentation content).
Is there guidance on what minimum % should be unconference?
Sponsors should not be provided a sales pitch as part of their
sponsorship. Sponsors are welcome to speak, but their talks should be of
general interest to the audience.
Sponsorship should be minimized where possible. If sponsors are needed, then they should be sensitive to the community centric nature and supportive of it. No sales pitches allowed, nor marketing materials.
The content must be suitable for a family audience (no adult content).
The content must not violate local laws or community norms. Please keep the content suitable for all ages, and if for some reason that is not possible, then reach out to jono for further guidance.
An opening plenary should be provided at the beginning of the event which includes there following core content:An overview of the Community Leadership Summit and CLSx events.Explain how an unconference works.
Consider requirement to show an opening video by the founder, and to have CLS branding present.
What we recommend: we recommend you make the full
event an unconference and include an hour of post-lunch plenaries as
well as the introductory plenary. You are welcome to add additional
If you are in doubt, send along a draft schedule.
The venue should provide enough space for at last two discussion sessions to run at the same time.
The venue shall be centrally located, and have sufficient capacity for the intended audience/participants.
Where possible, the event should provide access for those with disabilities.
The venuue shall provide access to those with disabilities, pursuant to local legislation.
What we recommend: we recommend you choose a venue
that is already hosting another conference, and run CLSx before the
other event. You should choose a venue that has good public transit
access, is easy to get to, has enough space for your event, and is
accessible to those with disabilities.
Choose a venue that is professional, and that suggests a community spirit. Make it convenient, local, accessible, and fun.
Social events are not required, but are welcomed.
CLS-local must include at least one social in-person (awa from keyboard, away from conference) event. Why? Because communities are by nature social.
Social events can be in whatever form the event organizer chooses,
but please ensure the social event serves the audience as well as
possible (e.g. you might not want to hold an evening event at a rave ).Social events must not be at adult establishments (e.g. strip clubs).
Please keep social events interesting for everyone and consistent with community norms in your area.
What we recommend: we recommend you run two social
events. The first is a pre-event gathering in a hotel bar on the evening
before the event starts.
The first event is a welcome reception, either at the conference facility, at a nearby hotel, or restaurant. If your opening reception excludes minors, please state that clearly up front. e.g. drinking places.
The second is a main social gathering on the
evening of the first day. We recommend you choose a bar or restaurant
that services food and drinks as the location and pick somewhere fairly
close to where the event itself happens.
Ideally the social gathering should be about mingling. Sit-down dinners at restaurants aren’t very good for this. Better are gatherings where people move around, are not permanently seated, are reasonably conducive to conversation, and provide a comfortable setting for everyone. Avoid neighborhoods and places that feel unsafe or that set the wrong tone.
The event is required to use the official CLSx material present in
the CLSx media kit (this will be provided soon). We do not allow
derivation of the content there other than adding the location in this
format: CLSx Location (e.g. CLSx Boston or CLSx Paris).
Maybe cc-by-nd (specify the exact license.)
The event organizers are expected to provide adequate marketing to encourage people to join.
This includes adherance to a checklist of marketing events and touch points, with timing. Need to create this checklist.
The following are required:
An event web page that provides the following information:The location and date(s)/times of the event.Travel details for how to get to the event.An overview page that explains what the event is, what it covers, and how it works.
A regular stream of active marketing. This can include, but is not limited to:Social media promotion.Blog posts, videos, and other online marketing.Putting up posters in local coffee shops, universities, etc.Radio/TV/podcast spots.
Consider requesting a promotion/marketing plan minimum 6 months in advance.
What we recommend: the true success of an event is
significantly affected by how much effort goes into marketing it. We
recommend you promote your CLSx event extensively both online and
Consider requiring proof that promotion is occurring.